Affiliate marketing is all about relationship building. When combined with social media, the affiliate program can open up diverse opportunities for people to expand network and make money. Whether you are a small business owner or running a large enterprise, incorporating a social media strategy in your affiliate program can greatly influence your reach; improve website traffic, and increase sales reflecting directly on your profits.
Below are some benefits that can help you understand why using social media for your affiliate marketing program is worth it.
For Merchants
Access to a Greater Number of Audiences
Social media has much higher engagement rate in comparison to other online mediums. HubSpot reports that 80 percent marketers record an increase in website traffic as a direct result to their social media marketing efforts. This means, social media is not just a medium to create awareness of your products, but is also a great tool to drive traffic and generate sales.
It Doesn’t Cost Anything
One of the primary reasons why social media is increasingly becoming a preferred choice is that it doesn’t cost anything, especially for basic features. Starting with free advertisements, you simply need to pay incentive for each sharing or referral purchase. While these platforms do not cost you money, they need both time and efforts to create a strong network of affiliates driving traffic to your website.
Freedom to Manage Your Account
Running affiliate marketing campaigns on social media is simple and easy-to-manage. All you need to do is set the price per sharing and price per referral purchase to get started. Once it is set up, you can track your social media campaign status anytime.
For Affiliates
No Initial Set up
Unlike other affiliate marketing programs, social media affiliate marketing does not need any set up to initiate the program or earn money. Anyone with an active social media account can start sharing and earn profits.
Unlimited Earnings
Social media marketing allows you to earn as much as you can. The more you share an advertisement across your network or potential customers, the better are your chances of earning commissions. All you need to do is select the right audience that can easily be converted into buyers of the product you are promoting.
If you are considering using social media affiliate program, get our social media sharing plugin to monitor your affiliate marketing program on Facebook and Twitter. With our smart affiliate conversion tracking tool, not only can you track the activities of your affiliates, but also offer them a transparent payout system to increase their engagement. Watch the demo and start a free trial today!
