10 Ways to Engage Dormant Affiliates

how to engage dormant affiliates

Recruiting your affiliates is the first step to building a successful affiliate program. You’ve already put in the time to initially recruit, onboard, and engage your affiliates, but the work doesn’t stop here. Keeping your current affiliates engaged and reengaging inactive affiliates can be an exhausting process. Sometimes inactivity among affiliates is inevitable no matter how hard […]

Powerful Affiliate Incentives: The Ultimate Guide

Affiliate Incentives

Affiliates can help you reach a wider audience and lend their trustworthy voices to your brand to bring you more customers and sales. But how do you make sure they keep their energy up and work harder at referrals to increase your sales constantly? Using affiliate incentives to deliberately reward your high-performing affiliates — whether with […]

Your Guide to Creating Affiliate Forum to Engage Affiliates

Guide to creating your own forum for engaging with affiliates

Affiliate engagement is important to the long-term success of your program and business, but many companies still find themselves “out-of-touch” with their affiliates. Remember that your relationships with them are different from your relationships with employees and customers. It’s easy to lose sight of your affiliates while focusing on other areas and people. Creating a […]

The 6 Top Questions to Ask Affiliates Applying to Your Program

top 6 questions to ask affiliates applying to your program

At first glance, taking in new affiliates might seem like an easy task. The more, the merrier, right? Well, in this case, that’s never the best approach. While you might feel tempted to accept a large pool of people, not picking the right questions to ask affiliates applying to your program could cause more harm […]

What to Share With Your Affiliates to Increase their Chance of Success

Here’s Everything You Need to Share with Your Affiliates

Running an affiliate program is great for your brand because it means you have a whole team of affiliates dedicated to promoting your brand to the best of their abilities. These people save you time and effort while giving you a bigger audience for your businesses. If you want them to do the best possible […]

When, and How, Should You Optimize Your Affiliates?

optimize affiliates

How many affiliates you have is not always the most important factor for your business — but the quality of their content and the audience they can help you reach through their platform is. If you’re just getting started in building partnerships, you could feel tempted to accept just anyone applying to your program. It […]

Affiliate Affections: 6 Tips on How To Build Strong Affiliate Relationships

affiliate relationships

As with our personal lives, healthy relationships can be one of a company’s greatest assets — and one of the hardest to build. It takes time, consistency, and intentional effort. However, when a business successfully cultivates healthy relationships, the result is a loyal base that’s sure to come back for more.  The notion of corporate […]

How to Measure Affiliate Engagement and Tips to Improve It

measure affiliate engagement

Setting up an affiliate program and having affiliates is just part of the affiliate marketing process. To be successful, your affiliate must actively be promoting your business, products, and services. Otherwise, no number of affiliates will bring you the traffic you desire. How to Measure Affiliate Engagement‌ Affiliate engagement is one of the most important […]

A Business Owner’s Guide to Affiliate Product Reviews

affiliate product reviews

Let’s say you’ve started an affiliate marketing program to help boost your sales. It’s more than likely you’ll be encouraging your affiliates to use a wide range of high-quality content to help promote your products and services.  While planning your content offerings, make sure that you include affiliate product reviews in the mix. These will […]

10 Techniques to Keep Your Affiliates Engaged and Selling

Affiliate Engagement

When you decide to create an affiliate program for your business, it’s more than just setting it up and forgetting about it. You have to know how to keep affiliates engaged. While it may seem like an affiliate program can run itself, you must nurture the relationships with your affiliates to continue to grow the […]

How to segment affiliates to optimize your program

Segment Affiliates

One method of growing your affiliate program is to segment your affiliates into different groups based on various criteria. The criteria might be on their activity level, current commission plan, or promotional methods. Once you have your segmented affiliates, develop specific strategies to activate or engage each group with promotions, creatives, or other ways. Segment the affiliates, […]