What to Share With Your Affiliates to Increase their Chance of Success

Here’s Everything You Need to Share with Your Affiliates

Running an affiliate program is great for your brand because it means you have a whole team of affiliates dedicated to promoting your brand to the best of their abilities. These people save you time and effort while giving you a bigger audience for your businesses. If you want them to do the best possible […]

How to Grow Your Fashion Brand Through Influencer Marketing

fashion influencer marketing

Nearly 90% of marketers who have tried influencer marketing say that it was effective for their brand. And even more impressive, fashion makes up 81% of the total influencer market. If you own a fashion brand and are not using this type of marketing, you are missing out on some very profitable opportunities for your […]

10 Stats that Prove How Powerful Affiliate Marketing Can Be

affiliate marketing stats

Affiliate marketing is all the rage right now. It’s a commission-based system that allows you to work with content creators, influencers, review writers, and other types of partners who can promote your brand and help you reach a wider audience to boost your sales.  With the ever-expanding success of social media and different digital channels, […]

Thinking of Pausing Your Affiliate Program? Consider the Impact First

pause affiliate program

Affiliate programs are one the most effective ways to generate interest in your brand. They help boost your overall marketing strategy and lead to more business revenue. You can partner with industry experts who have a strong online following, get your products in front of more people, and ultimately boost your bottom line. But when […]

When, and How, Should You Optimize Your Affiliates?

optimize affiliates

How many affiliates you have is not always the most important factor for your business — but the quality of their content and the audience they can help you reach through their platform is. If you’re just getting started in building partnerships, you could feel tempted to accept just anyone applying to your program. It […]

What is Sponsored Content, and How is It Different From Affiliate Marketing?

Sponsored Content

If you’ve spent time scrolling social media feeds, reading online articles, or browsing blog posts for recommendations on the latest products, you’re probably familiar with content that has disclaimers like “Presented by,” “Partnered with,” “Paid post,” “Promoted,” and numerous similar labels. These common phrases indicate you’re looking at sponsored content, which means a brand like […]

How Can You Track Affiliates Without Using Links?

Clickless Tracking

As you may know, affiliate marketing is an excellent promotional tool to create brand awareness, increase your sales, engage existing customers, and so much more. Because it has become increasingly popular with the social media boom in recent years, there are many types of affiliate partners, but brands seem to gravitate around content creators and […]

Should I Start an Affiliate Program? 5 Things To Know Before Launching

What to know before launch

A well-launched affiliate program can be a cost-effective, low-risk tool for building your brand, but a failed one can drain valuable time and resources. Read on to find out what you need to know before getting your affiliate program off the ground.  1. Affiliate Programs Aren’t for Everyone Knowing how to launch an affiliate program […]

How to Set Commission Tiers and Boost Your Low-Converting Products

commission tiers

Affiliate programs are a must for your eCommerce or SaaS business. An estimated 80% of brands now use affiliate programs to reap the benefits, and affiliate marketing takes up more than 16% of all eCommerce orders across the U.S. and Canada. Part of setting up a successful program is knowing how to structure the commissions that you pay affiliates […]

What Are the Benefits of Recurring Revenue in SaaS Affiliate Programs?

saas recurring revenue

The beauty of Software as a Service (SaaS) is the subscription model, which provides recurring revenue for the business. When customers sign up for your SaaS, they will typically pay you monthly or annually as part of a subscription. Some customers may continue to pay for your service for months or years, resulting in a […]

The 10 Different Types of Affiliates You Can Recruit

Types of affiliates

So you just set up an affiliate program. Now, how do you know what kind of affiliate is the right fit with your brand? Choosing the right types of affiliates to recruit is the first step towards reaching your program goals. It will let you craft the most suitable strategies to promote your brand online. […]

The Essential Guide to Co-Marketing

guide to comarketing

Marketing is essential for any business, large or small. A solid marketing plan helps you reach and engage your target audience, build relationships, and establish your brand. You have a vast array of strategies to choose from, from traditional tactics like billboards and direct mail to digital methods such as an SEO-optimized website, email, and […]