Looking to increase your affiliate marketing success? While that’s great and all; how exactly do you expect to improve and increase something that you can’t quite measure? That’s where affiliate tracking software comes in. Developed to manage simultaneous coordination among different players in the program, it becomes essential to check the validity of the program by measuring how successful it really is! Have your sales improved? Have you measured an increase in your brand awareness?
Let’s say, for instance, your affiliate has promoted a product sale on Facebook. And it was through that particular link that you managed a successful conversion of a lead into a sale. How do you know that it was this particular content that generated the sale? And when do you compensate them? Let’s find out more…
Quantify Success With KPIs
Your first step to measuring success is to enumerate it! Forget the complication. If you’ve got the best affiliate tracking software in place, it’ll end up doing most of the work for you. With the help of some established key performance indicators, like visitors on the website, leads, conversions, conversion rate, cost per acquisition (CPA), revenue, and return on ad spend (ROAS), you have the very foundation upon which you will begin measuring how well your affiliates are going.
Compensate Affiliates Easily
One of the biggest advantages of affiliate marketing programs which has attributed to its massive success lately, is its base commission cost. You only pay when you earn. And the process is simplified tremendously. Every time you record a sale, with the help of the best affiliate tracking, you will automatically receive a summary notification of whether that sale was generated by one of your affiliates.
Furthermore, it will keep a record of it daily so you know how much of your aggregate revenue is attributed to each of your affiliate members. And based on the predefined commission rate that you’ve already assigned, they get paid automatically too!
LeadDyno provides you with a market leading, innovative and simple-to-use lead affiliate tracking platform and software that assists companies to manage their affiliate program. With some of the best features, LeadDyno covers social media and WordPress affiliate tracking, and provides a convenient means to paying them.